Mario Lemieux Foundation – Website and Logo
Mario Lemieux Foundation
Branding a foundation as legendary as its founder.
The Mario Lemieux Foundation was created to help find a cure for Hodgkin’s disease and other types of blood cancers. In an effort to re-engage with donors and infuse new energy into the organization, the foundation wanted to rebrand its materials and revamp its website.
We helped our client reach its goals.
We started by creating a more contemporary logo and overarching theme for the foundation. We also updated all program logos and gave them a family connection. We then conducted a comprehensive web audit and utilized the findings to guide a complete overhaul of the site’s design and content, upgraded the commerce section, and boosted security and speed. Making it almost as fast as Mario could skate.