Media Analytics – Manager

As a Media Analytics Manager at Garrison Hughes, you will be part of an exciting agency and a fun group of people who take their work seriously. You will lead the day-to-day analysis of our client’s paid media advertising on assigned clients, as well as be involved in strategic and insightful integrated plan development.  

As part of a small, but growing agency, you will matter here. You will also benefit from being around a team of experienced, award-winning professionals who will help you in every way possible to achieve success. In this role, you will report to our Media Director and share in departmental responsibilities, including:

Requirements

  • Develop a deep understanding of the client’s industry, business objectives and strategy, media plans, and consumer journey as context for analysis and reporting needs
  • Assess client’s analytics needs and create measurement plans that complement multi-channel media plans and provide clients with actionable intelligence
  • Build an understanding of digital and traditional media ecosystems including integration of on-line/off-line attribution, integration of upper and lower funnel measurement, and the success of key media tactics and dynamic creative optimization 
  • Hands-on-Keyboard experience pulling and analyzing data from Google Analytics, Search Ads 360, and third-party digital vendors
  • Serve as project lead on analyses performed by the team 
  • Demonstrate a high level of proficiency with Excel and/or Tableau 
  • Serve as day-to-day contact with media teams and clients 
  • Assume primary responsibility for deliverables for analytic projects including pertinent insights and actionable recommendations  
  • Assume lead role in presenting analytic findings to media teams and clients
  • Handle multiple client projects concurrently
  • Actively seek out ways to improve analytic workstreams and efficiencies, and contribute to the development of new offerings

Besides requiring a person with boundless enthusiasm and passion, we also want a specialist with a 4-year degree, 2-4 years of experience, experience building reports from scratch, excellent communication skills, strong attention to detail, and familiarity with other forms of traditional and digital media is a plus. 

Apply